Author name: Marwan Samamreh

Get ready to go green! The demand for workers with sustainability expertise is skyrocketing, according to the Global Green Skills Report 2023 by LinkedIn, with a growth rate of 22.7% that far outpaces the supply of talent. This gap creates a golden opportunity for you to jump in and become a sustainability leader.  We’re not […]

The world is changing, and we must change with it. Every day we are seeing new problems arising, from climate change to social inequality, and it’s becoming increasingly important for businesses to act responsibly to address them. But what exactly does it mean to be responsible? There are a lot of buzzwords floating around –

In the realm of sustainability, there’s a critical yet often overlooked factor: the significance of inner development in achieving sustainable progress. While discussions typically revolve around reaching net-zero, addressing climate change, and tackling social issues as the root causes of environmental disasters, the focus tends to evade our role as human beings in this crisis.

In 1987, the United Nations Brundtland Commission defined sustainability as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” This comprehensive definition necessitates a profound understanding of our current environmental, social, and economic challenges and their interconnectedness to forge a sustainable future for generations to come. 

Stakeholder management is a critical component of any sustainable business strategy. It involves identifying and engaging with all stakeholders who are affected by a company’s activities, decisions, and outcomes In the past, companies focused mainly on maximizing shareholder value, but now the focus is shifting to a stakeholder economy, where businesses recognise that they have

Companies are now urged to embed sustainability in their business models, embracing the era of ‘stakeholder capitalism,’ where businesses prioritize People, Planet, and Profit. The MENA (Middle East North Africa) region, with recent events like COP27 in Egypt, COP28 upcoming in the UAE, is witnessing a surge in sustainability investments and a nationwide commitment to